Category Archives: e-Learning

CPM helped a global consumer packaged goods company Mars Inc. upskill a distributed, remote team.

Mars, Inc., a global consumer packaged goods company, needed to provide consistent Organizational Development services to their employees. To do so, their OD team needed to be trained on a shared framework, and apply that framework on the job, no matter where in the world they work. Their goals included:

  • Allow employees to take training remotely, where and when they needed it
  • Expand the content by leveraging an expert in the field
  • Turn one week of instructor-led training into an engaging on-demand learning experience

Working through The CARA Group, CPM designed and delivered a blended Virtual Learning program that learners could access on-demand.


Be a First Responder

ODMHAS-webVideoCPM worked with Pierce Communications to develop a series of media to support the Ohio Department of Mental Health and Addiction Services campaign titled “Be a First Responder.” CPM directed the TV PSAs, directed and edited a Web video and developed an interactive graphic novel.

The graphic novel features real-life scenarios, offers a dozen paths through the “game” and offers two ways to win. Try it out here: