Mars, Inc., a global consumer packaged goods company, needed to provide consistent Organizational Development services to their employees. To do so, their OD team needed to be trained on a shared framework, and apply that framework on the job, no matter where in the world they work. Their goals included:
- Allow employees to take training remotely, where and when they needed it
- Expand the content by leveraging an expert in the field
- Turn one week of instructor-led training into an engaging on-demand learning experience
Working through The CARA Group, CPM designed and delivered a blended Virtual Learning program that learners could access on-demand.
create.produce:media recently completed a complete updating of an e-learning series developed beginning in 2008. It’s been an ongoing project of adding new courses and updating older ones. NEO is OCLC’s new employee orientation program.
CPM worked with Pierce Communications to develop a series of media to support the Ohio Department of Mental Health and Addiction Services campaign titled “Be a First Responder.” CPM directed the TV PSAs, directed and edited a Web video and developed an interactive graphic novel.
The graphic novel features real-life scenarios, offers a dozen paths through the “game” and offers two ways to win. Try it out here:
http://www.choosecpm.com/ODMHASoutput/story.html
Learning & Performance Media
